How to Build a Digital Marketing Agency
This course is designed to teach students how to get started with building their own marketing agency.
This course is designed to teach students how to get started with building their own marketing agency.
One of the advantages of the highly digital world we are currently in is that it has created new jobs that didn’t exist 10 years ago. With this, business-minded people saw a lot of opportunities to set up businesses and in turn provide employment to others.
In this course, I’ll guide you through the precise steps I took to successfully build my own agency. I didn’t start successfully right away, I have encountered a lot of logistical discrepancies that I’ve spent months on trying to understand and solve. Once I figured it out and applied what I learned, the work started to roll in. By taking this course today, you’ll be saved from the pain of solving your own logistical problems as I have included a complete guide on what you need to do in order to start profiting with SEO and Web Design services.
Course will cover:
- Understanding SEO
- Deciding on where to put your focus on
- How to make a creative agency name
- Registering a domain and web hosting
- Using WordPress to set up your website
- Themes and plugins that you can use
- How to start your own company
- How to register an LLC
- Importance of having a partner to help grow your agency
- How to get clients for your agency
- Prospecting strategies
- Tools for lead generation and automation
- How to outsource SEO and become the middle man
Register today and learn how to build your own agency!
Risk-Free Registration
30 Day Money Back Guarantee on all courses. If you’re unhappy for any reason, we will give you a full refund within 30 days of enrollment.
Course Curriculum
| Section 1 - Introduction To The Course | |||
| What To Expect From This Course | 00:00:00 | ||
| Learning SEO | 00:00:00 | ||
| Section 2 - Building A Simple Agency Website | |||
| Should You Focus On A Specific Niche & Service Offering? | 00:00:00 | ||
| Getting Creative With Your Agency Name | 00:00:00 | ||
| Registering A Domain | 00:00:00 | ||
| Web Hosting | 00:00:00 | ||
| Setting Up Your Website With WordPress | 00:00:00 | ||
| Creating A Professional Email Address | 00:00:00 | ||
| Recommended Themes & Plugins | 00:00:00 | ||
| Website Graphics & Business Cards | 00:00:00 | ||
| Walking You Through My Niche Focused Agency Website | 00:00:00 | ||
| Offering Web Design & SEO? | 00:00:00 | ||
| Section 3 - Setting Up Your New Business | |||
| Starting Your Own Company | 00:00:00 | ||
| Registering An LLC | 00:00:00 | ||
| Setting Up Your Business On Google+ & Yelp | 00:00:00 | ||
| Why Having A Partner Will Help Grow Your Agency | 00:00:00 | ||
| Section 4 - How To Acquire New Clients | |||
| Introduction To Getting Clients For Your Agency | 00:00:00 | ||
| Video & Photo Tools | 00:00:00 | ||
| Creating Valuable Website & Local SEO Analysis Videos For Potential Clients | 00:00:00 | ||
| Prospecting Strategy #1 – Hot Lead Finder | 00:00:00 | ||
| Prospecting Strategy #2 – Finding Businesses That Already Spend Money | 00:00:00 | ||
| Prospecting Strategy #3 – Using LinkedIn To Approach Prospects | 00:00:00 | ||
| Prospecting Strategy Bonus: LinkedIn Auto Client Method | 00:00:00 | ||
| Using Moz Local | 00:00:00 | ||
| An Example Prospect Video That Landed Me A $750/month Client | 00:00:00 | ||
| An Example Prospect Video That Landed Me A $500 Website Design Client | 00:00:00 | ||
| Template Emails For Contacting Potential Clients | 00:00:00 | ||
| Following Up With A Cold Call | 00:00:00 | ||
| Cold Call Tactic – Offering To Setup The Google+ Business Page | 00:00:00 | ||
| Offering To Meet Clients In Person | 00:00:00 | ||
| Using Maps Prospector To Find Unclaimed Listings | 00:00:00 | ||
| Sidekick For Email Prospecting | 00:00:00 | ||
| Section 5 - CRM Lead Tools & Automation | |||
| Getting Started With Nutshell | 00:00:00 | ||
| Setting Up a Lead System In Nutshell | 00:00:00 | ||
| Integrating WuFoo Forms with Nutshell | 00:00:00 | ||
| Using Google Drive As A CRM | 00:00:00 | ||
| Section 6 - SEO Tools I Use | |||
| SEO Powersuite | 00:00:00 | ||
| LongTail Pro Keyword Research | 00:00:00 | ||
| UpCity Local SEO | 00:00:00 | ||
| Brightlocal | 00:00:00 | ||
| GeoRanker For Checking Your Rankings | 00:00:00 | ||
| SEMRush | 00:00:00 | ||
| Section 7 - Outsourcing SEO & Becoming The Middle Man | |||
| Should I Outsource Or Do The Work Myself? | 00:00:00 | ||
| Finding Whitelabel SEO Providers | 00:00:00 | ||
| Pricing Your Services Higher | 00:00:00 | ||
| Bartering Services | 00:00:00 | ||
| Marketer’s Center For Citations And Links | 00:00:00 | ||
| SourceMarket For SEO Services | 00:00:00 | ||
| Section 8 - Closing Sales & Working With Existing Clients | |||
| Providing Clients With A Proposal For SEO | 00:00:00 | ||
| Contracts For Your Work | 00:00:00 | ||
| How To Invoice Clients | 00:00:00 | ||
| Creating Case Studies After Getting Positive Results For Clients | 00:00:00 | ||
| Section 9 - Conclusion & Focusing On Staying Consistent | |||
| Staying Focused On Your Business | 00:00:00 | ||
| My Highly Recommended Agency Guide | 00:00:00 | ||
| Conclusion To The Course | 00:00:00 | ||
| Section 10 - Bonus: Interview With An Agency Owner | |||
| Interview With Rahul Of CustomCreatives.com | 00:00:00 | ||
| Section 11 - Bonus: Learning From An Agency Generating Over 1 Million Dollars Per Year | |||
| Introduction To This Section | 00:00:00 | ||
| Different Levels Of Success: Some Background On My Past Year In SEO | 00:00:00 | ||
| Awarded Top 1.5% Of All Adwords Agencies By Google | 00:00:00 | ||
| Roles Within The Company | 00:00:00 | ||
| Section 12 - Additional Tools | |||
| Sales Genie | 00:00:00 | ||
| Teamwork | 00:00:00 | ||
| Leadpages & Thrive Themes | 00:00:00 | ||
| Unbounce | 00:00:00 | ||
| Ahrefs | 00:00:00 | ||
| iWriter | 00:00:00 | ||
| CallRail | 00:00:00 | ||
| Social Media Auto Posting: JetPack & Buffer | 00:00:00 | ||
| Infinite WP – Website Management | 00:00:00 | ||
| Section 13 - Working On SEO Tasks | |||
| Typical Contracted Services For $1000~ Clients | 00:00:00 | ||
| Local SEO – Working With Local Business Clients | 00:00:00 | ||
| Keeping It Simple – Blogging | Local SEO | Communication | 00:00:00 | ||
| Section 14 - Mini Course: Google My Business Optimization | |||
| Upcoming Mini Courses | 00:00:00 | ||
| Why Having Google My Business is Critical For Every Local Business | 00:00:00 | ||
| Intro To Google My Business | 00:00:00 | ||
| An Example Google My Business Page Setup | 00:00:00 | ||
| Setting Your Service Distance & Address | 00:00:00 | ||
| Selecting The Best Business Category | 00:00:00 | ||
| Creating A Good Introduction For Your Page | 00:00:00 | ||
| Tagging Photos Inside Of Google My Business Or Using Picasa | 00:00:00 | ||
| Bulk Tagging Photos With A Location | 00:00:00 | ||
| Organizing Photos From Clients | 00:00:00 | ||
| Viewing Insights About Your Business | 00:00:00 | ||
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